As you well know, hospital marketing is becoming evermore challenging … and exciting. Whether you’re branding a system identity, positioning your hospital to partner with managed care payors or focusing your attention on niche and one-to-one marketing, you know your strategy needs to be competitive and creative so you can deliver results. And there’s a good chance you have more responsibilities and fewer resources than ever before. How are you going to achieve success? Outsourcing a portion of your marketing program is the answer.

First Marketing has been helping the hospital industry communicate with its audiences for more than 10 years. With more than 40 years combined experience, our Account Managers can offer you strategic solutions that are completely custom to your institution’s marketing goals and objectives. And whether you choose to have First Marketing develop your publications, brochures, postcards, Web content or other marketing material, you can count on excellent writing, high readership, turnkey service and a range of segmentation options, including one-to-one communication.

Target Markets:

  • Hospital Systems
  • Community Hospitals
  • Children’s Hospitals
  • Senior Membership Programs
  • Women’s/Prenatal
  • Cardiac Services
  • Oncology Services
  • Occupational Health Services
  • Business

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Managed Care